From Cherry blossom green tea latte to vegetable juice, there’s been more than 300 flavours of kit-kat in Japan in the last 25 years. Is this variety really worth it for firms?
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It’s midnight and you’re up scrolling on TikTok, unable to stop. You’ve seen an ad for a jewellery business, a political conspiracy theory and a compilation of cat videos. It’s late, so you close the app, guilty and glazed over. That wasn’t just a regular scroll- it was a transaction. A productive input in the economy. The foundation for an attention economy.
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Whether it is in your morning latte or your afternoon treat, matcha has quietly become a staple in many diets. But as demand grows and supply tightens, this green tea powder is teaching us a lot more than just how to stay satiated – here is what global shortage of matcha reveals about scarcity in our modern world.
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Is green the new gold? Being sustainable is glorious in name, but what is the cost for companies? This article explores how and when companies balance profit and planet.
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Is green the new gold? Being sustainable is glorious in name, but what is the cost for companies? This article explores how and when companies balance profit and planet.
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2025 marks another milestone as the country undergoes government reforms and shifts their budget concentration to infrastructure development to target higher economic growth. The question is how has this transition impacted Vietnam’s short and long-term economic prospects?
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What if people aren’t the rational decision-makers economics once assumed them to be? This article explores how behavioural economics challenges traditional theories by revealing the hidden biases, habits, and heuristics that shape our everyday choices—from supermarket aisles to energy bills—and how these insights are used by both businesses and governments to influence behaviour.
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What happens when global watchdogs fall asleep at the wheel? This article unpacks how weak international regulations, self-serving national agendas, and blind spots in oversight left the world’s financial system exposed—ultimately paving the way for the 2007–2009 Global Financial Crisis.
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To stay as single as a ladybug or pursue a lovey-dovey relationship, that is the question. How will the ladybug fare with the singles tax?
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Since the birth of modern capitalism, we have preached economic efficiency through trade and interconnectivity. However, for almost two decades, this narrative has been unravelled. Is this merely a phase? Or a sign of change in how the world views a fundamental concept of economic growth?
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